The Pulse created an interactive experience to support the government’s ‘Australia Unlimited’ campaign which helps Australian companies connect to government organising committees around the world. Event agency Rizer briefed us to produce the content for an international audience.
Our approach was to showcase Australia Unlimited’s reach and ability to connect you to the right people. So we developed a gesture control experience using Kinect tech that allowed the audience to digitally traverse the globe, finding and exploring international cities which were vying for major events. They could even activate stunning projection, laser and fireworks displays across those cities.
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